Live product
DataViews.pro
An interactive SFMC data views reference and SQL workspace. Explore schema relationships, draft queries with join-path guidance, and ship audience logic without drowning in system-table complexity.
SFMC · Architecture · AI
Salesforce architect.Writing, tools, and notes from the field.
I'm Ujjwal Tiwari — 18+ years designing Salesforce Marketing Cloud programs for enterprise teams. This site is where I publish architecture notes, ship side-project tools like DataViews.pro and ClipApply, and document local SEO utilities I've built along the way.
- Salesforce Marketing Cloud
- Platform architecture
- Agentic AI & tools
- Technical SEO
Live projects
ShippedRecent builds
Tools, side projects, and experiments
When something useful comes out of a build, I ship it as a live tool or write up the process on the blog.
Local SEO tools
Six free utilities—review audit, NAP checker, schema generator, meta tags, GBP posts, and llms.txt GEO generator.
Browse tools →DataViews.pro
Interactive SFMC data views reference and SQL workspace, built with Cursor.
Read the write-up →ClipApply
AI resume tailoring and a clip-to-copy apply kit—a side project built with Cursor.
Read the write-up →CrewAI marketing crew
A hierarchical agent team publishing to a live Facebook community page.
Read the write-up →
Live projects
Platforms you can use today
Working tools with build stories on the blog when the process is worth sharing.
Live product
ClipApply
AI resume tailoring and clip-to-copy apply workflows. Upload once, tailor per role, review every AI edit, and paste each field into forms in minutes—not half an hour.
Blog
Latest articles
SFMC guides, architecture notes, and product build walkthroughs.
Building a Free Google Review Audit with Next.js and the Places API
A free Google Business Profile review audit—search your listing, get a health score, profile checks, and next steps. Built with Next.js and Google Places API (New).
Building a Free Local Business Schema Generator with Next.js
A free LocalBusiness JSON-LD generator—enter your name, address, phone, hours, and business type; copy JSON or a script tag for your website. Runs entirely in the browser.
Free Local SEO Toolkit: Six Tools on One Site
Six free local SEO and GEO tools—review audit, NAP checker, schema, meta tags, GBP posts, and llms.txt citation generator.