Live product
DataViews.pro
An interactive SFMC data views reference and SQL workspace. Explore schema relationships, draft queries with join-path guidance, and ship audience logic without drowning in system-table complexity.
Waterloo, Ontario · Personal lab
Experimenting in public.Shipping what holds up.
I'm Ujjwal Tiwari—a Salesforce Marketing Cloud architect with 18+ years across enterprise and growth teams. This site is my vibe coding lab: I try tools like Cursor and agentic AI, ship products like DataViews.pro and ClipApply, and write up what I learn along the way.
- Vibe coding with Cursor & agents
- Salesforce & multi-cloud architecture
- Shipped products in public
- Technical SEO & SFMC writing
Live from the lab
ShippedCurrently experimenting with
Vibe coding, agents, and operator tools
Not a portfolio of slide decks—a working lab. When an experiment turns into something useful, it graduates to a live product or a case study on the blog.
DataViews.pro
Interactive SFMC data views reference born from a Cursor experiment.
Read the write-up →ClipApply
AI resume tailoring experiment—a clip-to-copy apply kit built with Cursor.
Read the write-up →CrewAI marketing crew
A hierarchical agent team publishing to a live Facebook community page.
Read the write-up →
Shipped from the lab
Live platforms
Real tools for operators—not demos. Each one has a build story on the blog when the process is worth sharing.
Live product
ClipApply
A vibe-coding experiment in AI resume tailoring and clip-to-copy apply workflows. Upload once, tailor per role, review every AI edit, and paste each field into forms in minutes—not half an hour.
Lab notes
Latest articles
SFMC guides, agentic AI experiments, and product build walkthroughs.
Building ClipApply: AI Resume Tailoring and a Clip-to-Apply Kit
ClipApply started as a vibe-coding experiment—exploring how AI-assisted resume tailoring and clip-to-copy fields could cut repetitive form-fill friction. Here is what it does, how to use it, and how I built it with Cursor.
Building DataViews.pro: An SFMC Data Views Reference I Made with Cursor
SFMC data views were never my strong suit. A Udemy course introduced me to Cursor—and led to DataViews.pro, a free interactive reference and SQL workspace for Marketing Cloud.
Building a Closed-Loop Autonomous Marketing Crew: Inside My CrewAI-Powered 'Chess for Kids' Social Automation
A deep dive into building a hierarchical multi-agent marketing team with CrewAI and integrating it safely with the Facebook Meta Graph API.